{"id":4415,"date":"2021-07-07T11:21:44","date_gmt":"2021-07-07T11:21:44","guid":{"rendered":"https:\/\/staging10.cipio.ai\/?post_type=news&#038;p=4415"},"modified":"2021-08-13T12:54:26","modified_gmt":"2021-08-13T12:54:26","slug":"happitv-chooses-cipios-next-gen-subscriber-experience-platform-to-meet-demand-of-subscription-growth","status":"publish","type":"news","link":"https:\/\/online-demo-server.com\/cipio\/news\/happitv-chooses-cipios-next-gen-subscriber-experience-platform-to-meet-demand-of-subscription-growth\/","title":{"rendered":"happiTV chooses CIPIO\u2019s Next-Gen Subscriber Experience Platform to Meet Demand of Subscription Growth"},"content":{"rendered":"<p><strong>July 06, 2021<\/strong><\/p>\n<p><strong>Originally Posted on <a href=\"https:\/\/newsdirect.com\/news\/happitv-chooses-cipios-next-gen-subscriber-experience-platform-to-meet-demand-of-subscription-growth-257641700?category=Lifestyle\" target=\"_blank\" rel=\"noopener\">NewsDirect<\/a><\/strong><\/p>\n<p>CIPIO, an AI company that is <a href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS1y_LzE3N10vOz9U3NTM1MzQwMTdRrkg2TWTISy0vzihNAgQAAP__VMAQ829GkdNqxSUA8iM9zmEJmUMFABF-yktkZg\">Humanizing Subscriptions<sup style=\"font-size: 13px;\">TM<\/sup><\/a>, today announced\u00a0<a target=\"_blank\" href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS109PLclILCjI1Csp01dOtcjKZchLLS_OKE0CBAAA__8GMWTpbwq031CO1agP5ph8S0Nt5vhS_ZgTru4-A\" rel=\"noopener\"><u>happiTV<\/u><\/a>\u00a0adopts CIPIO\u2019s\u00a0<a target=\"_blank\" href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS10_OLMjM10vM1C_ISSxJyy_K1VfOTiwyZshLLS_OKE0CBAAA__8nQHFohdObr1Bc1b7HG1oULNR48AhF6DRUStGnw\" rel=\"noopener\">Next-Gen Subscriber Experience (SX) Platform<sup style=\"font-size: 13px;\">TM<\/sup><\/a>\u00a0to fuel growth.<\/p>\n<p>The LGBTQ+ community continues to play a pivotal role in shaping modern society. As a leading voice of the community, happiTV curates and delivers cutting-edge and award-winning content across major streaming devices and services including <a target=\"_blank\" href=\"https:\/\/channelstore.roku.com\/details\/9aae5dd01c2467862bb962b68b8b70e9\/happitv\" rel=\"noopener\">Roku<\/a>, <a href=\"https:\/\/www.amazon.com\/gp\/product\/B08LQV7MD1\" target=\"_blank\" rel=\"noopener\">Amazon Fire<\/a>, Android TV, <a href=\"https:\/\/www.amazon.com\/gp\/product\/B08LQV7MD1\" target=\"_blank\" rel=\"noopener\">iOS<\/a>. In anticipation of exponential growth of viewership and engagement, happiTV looks to CIPIO to lead efforts to drive a deeper relationship between Subscriptions and Subscribers.<\/p>\n<p>\u201cBased on the overwhelming support of Pride Month, we have experienced a massive shift in thinking and mindset around acceptance of LGBTQ+ specific content programming. Our growth is directly tied to this shifting mindset and we need to effectively scale with the demand,\u201d said\u00a0<a href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS1y8vL9fLyczLTk3JzNNLzs_Vz8zTz9JNSczLTM3RTdK1MDUzs0hM1GfISy0vzihNAgQAAP__9F4vw-bZ3lBckLlt2Xp28TfmWVcu_zQ-JvwUUQ\">Daniel Bort, CEO of happiTV<\/a>. \u201cThrough their cutting edge AI platform and to meet the demand for our content,\u00a0<a href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS1y8vL9dLzizIzNdLzGTISy0vzihNAgQAAP__ZsbUhHASZKIhs6IbzV53UEtKD4vQeP1_IuCdLA\">CIPIO<\/a>\u00a0provides us the ability to provide world-class user experiences for our subscribers as if we were one of the media giants of the world. As a result of the collaboration, happiTV is equipped and prepared for exponential subscriber and revenue growth.\u201d<\/p>\n<p>By\u00a0<a href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS1y_LzE3N10vOz9U3NTM1MzQwMTdRrkg2TWTISy0vzihNAgQAAP__VMAQ829GkdNqxSUA8iM9zmEJmUMFABF-yktkZg\">Humanizing Subscriptions<sup style=\"font-size: 13px;\">TM<\/sup><\/a>, CIPIO empowers modern digital businesses to significantly enhance subscriber experiences throughout the subscriber\u2019s journey from the trial to paid to proactively retaining subscribers and optimizing content acquisition costs.<\/p>\n<p>\u201cCIPIO is proud to support\u00a0<a href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS109PLclILCjI1Csp01cuySmqZMhLLS_OKE0CBAAA__8RPMDAV7eSeTpjncSH09Gl_DUVCUSdTXEzJu1DA\">happiTV\u2019<\/a>s mission to impact society through groundbreaking content and programming for the LGBTQ+ community. This relationship embodies our mission around Humanizing Subscriptions<sup style=\"font-size: 13px;\">TM<\/sup>,\u201d said\u00a0<a href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS1y8vL9fLyczLTk3JzNNLzs_Vz8zTLy7NS0lNLShOzEvPSCzL1GfISy0vzihNAgQAAP__mjjotwFpxv53AY82aN756_Swb3zI9aqGjuLqSA\">Sundeep Sanghavi, CEO of CIPIO<\/a>. \u201cOur team is obsessed with supporting content businesses like happiTV and their ability to thrive in an ever-changing digital world. Our primary objective is to create a lifelong connection between happiTV subscribers and their subscriptions which ultimately will exceed business objectives and fuel growth.\u201d<\/p>\n<p>Digital businesses continue to proliferate society globally. As content subscriptions grow, businesses like happiTV are faced with common challenges: churn, conversion from free to paid and optimizing content acquisition costs. Through\u00a0<a href=\"https:\/\/u.newsdirect.com\/YlN982rJZaeKWbfEDZJ_WLzLKCkpKLbS10_OLMjM10vM1C_ISSxJyy_K1VcuM06rZMhLLS_OKE0CBAAA__8dgXVX8Y4jGP4J6lC1k_Jl_DgnMk7MXSnCdCj5w\">CIPIO\u2019s Subscriber Experience Platform<sup style=\"font-size: 13px;\">TM<\/sup><\/a>, digital organizations can address these challenges head-on to keep pace with dynamic market pressure. CIPIO is rapidly gaining momentum in the media and entertainment space and is leveling the playing field by providing the enhanced AI capabilities with augmented data to any and all size media and entertainment organizations.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>July 06, 2021 Originally Posted on NewsDirect CIPIO, an AI company that is Humanizing SubscriptionsTM, today announced\u00a0happiTV\u00a0adopts CIPIO\u2019s\u00a0Next-Gen Subscriber Experience (SX) PlatformTM\u00a0to fuel growth. The LGBTQ+ community continues to play a pivotal role in shaping modern society. As a leading voice of the community, happiTV curates and delivers cutting-edge and award-winning content across major streaming [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4422,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false},"newsroom_category":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>happiTV chooses CIPIO\u2019s Next-Gen Subscriber Experience Platform to Meet Demand of Subscription Growth - CIPIO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-demo-server.com\/cipio\/news\/happitv-chooses-cipios-next-gen-subscriber-experience-platform-to-meet-demand-of-subscription-growth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"happiTV chooses CIPIO\u2019s Next-Gen Subscriber Experience Platform to Meet Demand of Subscription Growth - CIPIO\" \/>\n<meta property=\"og:description\" content=\"July 06, 2021 Originally Posted on NewsDirect CIPIO, an AI company that is Humanizing SubscriptionsTM, today announced\u00a0happiTV\u00a0adopts CIPIO\u2019s\u00a0Next-Gen Subscriber Experience (SX) PlatformTM\u00a0to fuel growth. 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